Form style

Order corporate identity

To achieve recognition and profitable announcement about a company, a corporate identity is required. Corporate identity is the face and personality of the brand, its positioning in the market and uniqueness among competitors.

To create such an image, a single design is used: color and graphic solutions, presentation in advertising, packaging, business cards. Ordering a corporate identity and logo is one of the most important stages in the development of any company!

What is included in the corporate identity?

Trademark - is developed in the form of text, graphic design, volumetric figure, sounds or melodies. All this can go both together and separately.

Logo - representation of the company on the market in the form of a graphic drawing, a short name of the company. The purpose of the logo is to be remembered by the general public and to attract attention. Buyers who are not familiar with the company's product are guided by the logo, whether the company inspires confidence. You can convey in the logo the most important thing in the company, its field of activity, what technologies it uses, etc. A high-quality logo will become a key one in advertising, working to increase the demand and popularity of products. A well-designed logo will attract the interest and trust of customers, so its development should be trusted exclusively by specialists in their field. In Makarenko design studio you can order the development of a corporate identity, logo, brand book and many other design solutions. In addition, we also provide services in the field of software development, websites and marketing promotion with further analytics.

Corporate block - a collection of some elements of corporate identity

Slogan - the motto of the company, in the form of a phrase or image, which maximally reflects the peculiarity of the company. A trademark has only a visual perception, while the slogan combines visual and audio images, which makes it very important, allowing it to be distinguished from others, conveying the main idea of ​​the company.

The color scheme of the brand influences perception, memorization, reflects the idea. The best option would be a combination of two colors. Color solutions, more than two, are not perceived - spending on advertising printouts is growing, color rendering from information carriers becomes difficult.

The font to be used in writing various materials. Readable ones that fit the style of the company are selected. A bold, austere font is suitable for the "business sphere", for example, banks, insurance companies. Lightweight, italicized, for cosmetic firms, etc.


For what functions is the corporate identity ordered?

· Image function - an individual image of the company, which increases the reputation among the audience of users. Recognition of the company in the market makes it popular, which makes the product more expensive than its competitors. People are more willing to buy products with well-known signs than solutions from little-known manufacturers.

· The identifying function indicates to the consumer the connection of the product with the company, attracts attention, motivating the purchase.

· The differentiating function is the selection of goods from the total mass of competing ones.


Why is it important to order a unique and beautiful corporate identity

Corporate style is one of the most powerful means of recognizing and consolidating a brand, company or firm. Since the 11th century, people have already used the first methods of corporate identity, for example, coats of arms, which denote a well-known family, brands of artisans. Now companies are actively trying to emphasize their uniqueness in the market, creating an image.

In the minds of many marketers, such an axiom has long been entrenched as: I ordered a corporate identity - strengthened the company's image. At the sight of a single motive in every thing related to the brand, a positive attitude is created. Business cards and documents with correctly designed, well-thought-out color schemes, logos, arouse interest and increase confidence in the company.


Development of sites and web projects includes a full range of services that will make it high-quality and reliable in use. In addition to the technical part of the work, we will also help to bring your design vision and product concept to life. After all, we work at all stages of creating a website or other web product, starting from creating a design from scratch, to setting up advertising and comprehensive brand promotion. Our main goal is to develop a quality product. Cooperation with us guarantees you the transparency of the transaction and the selection of the best prices. You can order website development or order design development by writing to us by filling out the feedback form or call the indicated numbers. Comprehensive business promotion guarantees a good result and profit growth for your company. We care about the quality of our work and provide comprehensive services for your business.

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The latest statistics show that more and more users of Internet resources are becoming more demanding on the content and usability of sites or applications. Therefore, we will be happy to do analytics of your web project or help you create a modern website that will be ideally displayed on all types of devices, and its content will be as easy to use as possible. Before starting to work on your project, we not only analyze your business, but also the market as a whole. Based on the collected data, we develop a universal and individual solution. At the same time, focusing on the comfortable use of the resource and conversion.
Website development and other web projects include all the main stages, namely: design development, copyrighting, photo and video shooting, writing texts, consulting, web analytics, marketplace creation, programming, QA testing, blockchain and advertising setup. We also understand that in the modern world, any site needs adaptation in the mobile version. Therefore, we will help you develop a mobile version of your web product, which will be equally well displayed on all types of devices. After launch, the site will already be optimized for promotion, filled with SEO-optimized text and will meet the requirements of the search engine.